We did media services for the new activities for Bodybrite in China, to help the brand connect the target audience immediately, include beauty and lifestyle media and the self-media.
One of the top global beauty and skincare brand Bodybrite, has opened the new store in Shanghai, China. Due to the strong demand in the local market, Bodybrite will expand more stores in 2018, also will attend in Beauty Exhibition in Guangzhou on Sep.02.2018.
We did media services for the new activities for Bodybrite in China, to help the brand connect the target audience immediately, include beauty and lifestyle media and the self-media.
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Dec.03.2013
Clever Together Project(CTP) is a co-creating platform of Skoda for China market, run and develops by Leo Burnett Shanghai. The 2nd CTP was launched end of Oct.2013, also an offline exhibition opened Dec.03.2013, inside of "Design Shanghai 2013", at Power Station of Art (Shanghai), 2F.The Exhibition will be Dec.03.2013-Mar.31.2014, Tue-Sun 9am-5pm. 聪明主义是斯柯达针对中国市场的一个协作创意平台,由上海李奥贝纳开发运营. 第二届聪明主义已于2013年10月底正式启动,同时线下的展览也在2013年12月3日开幕,在"2013上海艺术设计展"中, 位于上海当代艺术博物馆2楼。展览时间为2013年12月3日—2014年3月31日,周二—周日 上午点9—下午5点。 June.14.2013, Leo Burnett Shanghai (上海李奥贝纳) launches a major summer campaign for Coca-Cola(可口可乐), giving Cokes new ‘nickname’(昵称) labels in China, for sharing good times in the sun.
A global icon of happiness, Coca-Cola has always believed in bringing people together and sharing good times. For the hot summer days of 2013, when young people across China will be reaching for an icy, refreshing Coke, Leo Burnett has developed an initiative to make the happy moments even more unforgettable by replacing the iconic Coca-Cola logo on the pack with individual nicknames, like ‘Buddy’ and ‘Sweetie Pie,’ that add to magic of sharing a Coke together. MOPA published the story of campaign to the medias May.21.2013, the 11 boutique wineries under the Chilean Wine Chamber of Commerce held tour exhibition "The Gifted Land"(天赋良土) in six cities of China: Hangzhou, Changsha, Wuhan, Nanning, Chongqing and Xi'an. It's the first time the Chilean wine Chamber of Commerce officially unveiled in China, meet up with the wine industry professionals and wine lovers
MOPA in charge of the work of PR, Production and Photographing Apr.19.2013, the award ceremony of Skoda Clever Together Project (CTP, 斯柯达聪明主义) was held in Shanghai before the Auto Show Shanghai 2013, the ceremony assigned several awards for creative ideas related with car life, the awarded ideas will be build as real innovation to present to the public. CTP campaign was launched in Nov.2012. The Attendees include seniors of Skoda in China and Headquarter.
MOPA did all production and coorperate the event management with Leo Burnett Shanghai. |
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