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Dassault Systèmes And Korean Artist Yiyun Kang Present Urban Renaissance To Illustrate the City of Tomorrow

1/18/2023

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The homepage of Urban Renaissance, a project by Dassault Systemes and Artist Yiyun Kang
Source: Dassault Systèmes
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​Jan.18.2022, Shanghai ------ Dassault Systèmes, a 3D experience company, announces Urban Renaissance, the most recent installment in its “The Only Progress is Human” initiative to shape a better future. Urban Renaissance showcases Dassault Systèmes’ vision of the city of tomorrow through an innovative 3D video mapping projection designed by Korean artist and researcher Yiyun Kang and projected onto the Dongdaemun Design Plaza in Seoul.
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The key visual of Urban Renaissance
​“‘Geofuture’ is my large-scale public projection work that maps the DDP in Seoul. Inspired by Dassault Systèmes’ vision of designing our city, this project imagines our future life that will be realized by sustainable innovation,” said Yiyun Kang.

“The city of tomorrow needs to be resilient to be sustainable. We need new solutions that enable citizens to benefit from a virtual twin of their city to test solutions in the virtual world before implementing them in the real world,” said Victoire de Margerie, Vice President, Corporate Equity, Marketing & Communications, Dassault Systèmes. “Urban Renaissance will explore how sustainable cities can thrive as urbanization increases. For this, we chose the vibrant city of Seoul, and to collaborate with Yiyun Kang, an exciting, renowned local artist who reflects our vision of urban renaissance – a vision for the sustainable and healthy city of tomorrow.”
​The reveal of Urban Renaissance and a related talk show will be broadcast during a live event on LinkedIn, YouTube and Dassault Systèmes’ website on January 31 at 17h00 CET. Viewers will have the opportunity to discover the artist’s monumental artwork projected onto the Dongdaemun Design Plaza and learn what the city of tomorrow will look like according to Dassault Systèmes and experts such as Bogdan Zaha from Zaha Hadid Architects.

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To watch Urban Renaissance, visit  https://events.3ds.com/urban-renaissance 
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Dr Yiyun Kang, artist, visiting lecturer at the RCA and fellow of Royal Society of Arts (FRSA)
​About Yiyun Kang

Dr Yiyun Kang received her BFA from Seoul National University, MFA from UCLA’s Design & Media Arts, and PhD from Royal College of Art (RCA). Kang is currently a visiting lecturer at the RCA and a fellow of Royal Society of Arts (FRSA). She held exhibitions at numerous art institutions including the Seoul Museum of Art, Victoria and Albert Museum, and participated in international events such as Venice Architecture Biennale (Venice, Italy) and Shenzhen New Media Art Festival. Kang did her artist residency in V&A, Korea National Museum of Modern and Contemporary Art (MMCA) and Seoul Museum of Modern Art. In 2020, she participated in the transcontinental contemporary art project CONNECT, BTS as the only Korean artist; in 2017, she received the Red Dot Award with Deep Surface, a commissioned exhibition by Max Mara. Kang’s work has been acquired by V&A. Kang is featured in Bloomberg’s Art+Technology series and her writings have been published in the Leonardo Journal (MIT Press) and Practices of Projections, published by Oxford University Press. Kang has been awarded the British Council Alumni Award for Culture and Creativity in 2022. She participated in several conferences and symposiums including SIGGRAPH and NEXUS Pavilion, organized by La Biennale di Venezia. Kang also gives lectures at Politecnico di Milano (Milano), SOAS University of London (London), and Sotheby’s Institute of Art (London), Seoul National University (Seoul) and KAIST (Daejeon). Recently Kang had a solo exhibition Anthropause at PKM gallery (Seoul), and her group exhibition Cubically Imagined is traveling from Paris to Hong Kong, Moscow and Beijing.
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The logo of Dassault Systemes
About Dassault Systèmes

Dassault Systèmes, the 3DEXPERIENCE Company, is a catalyst for human progress. We provide business and people with collaborative virtual environments to imagine sustainable innovations. By creating 'virtual twin experiences’ of the real world with our 3DEXPERIENCE platform and applications, our customers push the boundaries of innovation, learning and production. Dassault Systèmes’ 20,000 employees are bringing value to more than 300,000 customers of all sizes, in all industries, in more than 140 countries.
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