Mastercard and EedenBull have extended their strategic partnership from Europe to the Asia Pacific region to support the fintech company's launch of a new digital platform for banks and businesses to process spending and payments more efficiently.
Building on a partnership in Europe, the expanded relationship with Mastercard will support the rollout of Eedenbull's new commercial cards platform to banks looking to tap into vast opportunities in the Asia Pacific business-to-business payments market. Based in Norway, Scotland, and Singapore, EedenBull is a technology-agnostic innovation company built by banking, payment, and technology professionals.
“Following Europe, Mastercard is delighted to partner with EedenBull in Asia Pacific and to support its unrivalled expertise to leverage the commercial payments space in the region,” said Yunsok Chang, Executive Vice President, Market Development, Asia Pacific, Mastercard. “With Mastercard’s leading advisory experience, sophisticated commercial solutions and wide network of customers and partners, we will be able to help EedenBull thrive in this market of significant opportunities.”
“At EedenBull, we uniquely combine specialist commercial payments expertise with tech-savvy talent, making us the ideal partner to banks. While payment products and services are now more user-friendly, product management is growing more complex and requires access to specialists in marketing, revenue management, IT, legal, regulatory and many other areas,” said Nicki Bull Bisgaard, CEO of EedenBull.
“Selecting Mastercard as our preferred partner to support us in creating real value for our partner banks and their customers and to support our expansion in Asia Pacific was easy as we share the same view on what businesses require and how we can best meet those requirements in an ever-changing world.”