The huge Gundam statue in front of the LaLaport Shanghai JinQiao (Photo by MOPA)
Source: Internet, Lalaport, MOPA
Apr.28.2021, Shanghai
Mitsui Fudosan, a leading global real estate company headquartered in Tokyo, announced today that the opening of Mitsui Shopping Park LaLaport Shanghai JinQiao, a regional shopping center in Shanghai, Pudong District, China.
The Gundam Located at the LaLaport Mall in Jinqiao Town, the 50-ton, 18.03-meter-high Gundam statue is the first of its kind to be displayed outside Japan, which is also the Mitsui Shopping Park, the project was developed through Shanghai Jinqiao Commercial Management Co., Ltd., a wholly-owned project company established by Mitsui Fudosan to advance the project.
Apr.28.2021, Shanghai
Mitsui Fudosan, a leading global real estate company headquartered in Tokyo, announced today that the opening of Mitsui Shopping Park LaLaport Shanghai JinQiao, a regional shopping center in Shanghai, Pudong District, China.
The Gundam Located at the LaLaport Mall in Jinqiao Town, the 50-ton, 18.03-meter-high Gundam statue is the first of its kind to be displayed outside Japan, which is also the Mitsui Shopping Park, the project was developed through Shanghai Jinqiao Commercial Management Co., Ltd., a wholly-owned project company established by Mitsui Fudosan to advance the project.
Limited Products in The Gundam Base in LaLaport Shanghai JinQiao (Photo by MOPA)
Under the concept of “mature with age”, the Company will leverage the expertise in retail property operation and leasing that the Company has accumulated over more than 40 years to open its first overseas “LaLaport” on April 28, 2021, as a new flagship store for Asia. Approximately 180 stores will open in phases by autumn of 2021.
A consumer in The Gundam Base at LaLaport Shanghai JinQiao on the opening day (Photo by MOPA)
Consumer patterns in Shanghai, China have come to be characterized by a high rate of e-commerce use. Consumers' expectations of real-world facilities nowadays go beyond just purchasing products. At LaLaport Shanghai JinQiao, Mitsui Fudosan has worked to respond to these consumer needs by providing an abundance of time spending content centered around "experience." In addition, the Company will provide a wide range of exciting content, from highly fashionable brands and convenient stores for daily use to a restaurant zone and a showroom for electric vehicles, which the Chinese government is promoting to contribute to zero emissions.
The Gundam Base in LaLaport Shanghai JinQiao (Photo by MOPA)
Mitsui Fudosan will launch an exhibition of the first overseas life-sized Freedom Gundam statue and hold various Gundam-related events throughout the facility.
In addition, based on local hygiene standards, the facility will strive to create an environment in which visitors can shop with peace of mind by taking measures to prevent the spread of COVID-19, such as sorting entrances and exits, checking health codes, and measuring body temperature when visitors entering the building.
After LaLaport Shanghai JinQiao as its first facility in China, the Company plans to follow up with the opening of Lianhua Road Station Building Retail Facilities (tentative name) in the same year. Looking ahead, the Company will expand its retail property business in China while aiming to create attractive facilities that are popular with the local community
In addition, based on local hygiene standards, the facility will strive to create an environment in which visitors can shop with peace of mind by taking measures to prevent the spread of COVID-19, such as sorting entrances and exits, checking health codes, and measuring body temperature when visitors entering the building.
After LaLaport Shanghai JinQiao as its first facility in China, the Company plans to follow up with the opening of Lianhua Road Station Building Retail Facilities (tentative name) in the same year. Looking ahead, the Company will expand its retail property business in China while aiming to create attractive facilities that are popular with the local community
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