Oct.17.2022, Singapore ------ Moloco, a leader in machine learning and growth solutions for performance marketers, has today announced the launch of Moloco Retail Media Platform (RMP) for Singapore and Southeast Asia. Singapore has been selected as RMP’s next market for expansion as a strategic hub for the e-commerce industry in Southeast Asia and the wider Asia Pacific region. Retail media has been touted as digital advertising’s ‘new’ third pillar, following search and social, with the market valued at USD$100 billion over the next 5 years.
Moloco’s goal is to make the digital economy more equitable and profitable by delivering advanced machine learning to companies of all sizes. With Moloco’s machine learning platform for growth and performance, every app publisher and online retailer can now unlock the value of their unique, first-party data. Moloco Cloud DSP enables performance marketers to scale user acquisition quickly and achieve greater lifetime value through battle-tested prediction models. Moloco Retail Media Platform enables online retailers and marketplaces to establish their own performance ad business. Moloco was founded in 2013 by a team of former Google machine learning engineers. Headquartered in Redwood City, Calif., Moloco has nine offices across the US, UK, Korea, China, Japan, and Singapore.
For more information, visit www.moloco.com