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private equity Advisory Firm Asante Strengthens Strategic Focus in Asia

10/24/2022

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The logo of Asante
Source: Asante
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Oct.24.2022, Shanghai ------ ​Asante Capital Group (“Asante”), a leading independent private equity placement and advisory group, announces a series of strategic growth initiatives that will enhance the firm’s ability to connect Asia-based GPs with allocators across the globe and strengthen their ability to penetrate Asian pools of capital.
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An image from Asante
​Asante has GP clients throughout the region, including in China, India, Southeast Asia, Japan, and Australia. The firm has a demonstrated track record of harnessing their understanding of the market and investor demands to raise established funds across the region.

Among these initiatives and based on his proven industry expertise, relationships and leadership across the firm, Asante announced the promotion of Ricardo Felix, Head of Asia-Pacific, to Partner. Ricardo leads Asante’s already sizable Asian office, based in Hong Kong. Throughout his eight years at Asante, Ricardo has developed significant connections with investors throughout Asia, the Middle East and Europe. Ricardo has deep experience working in private markets at top financial services institutions, including HSBC and J.P. Morgan, and since then has expanded on this through his experience leading private equity fundraisings at Asante.
​“At Asante, we are fully dedicated to supporting successful fundraising for our clients from launch to final close. That focus has allowed us to thrive and expand across Asia,” said Ricardo. “This growth of talent and our expansive network of LPs in the Asia-Pacific market have enhanced our ability to grow our customer base and help our clients reach allocators around the world.”
​Asante also recently announced the hiring of Steven Chan as a Director in the Hong Kong office. Steven previously worked as an Executive Director at Goldman Sachs’ Alternative Capital Markets Group and as a Vice President at MVision Private Equity Advisers, in both roles driving the execution of primary fundraising, co-investment and secondary advisory mandates across the Asia-Pacific region. Steven adds to the existing bench of talent in the Hong Kong office whose knowledge of the region, ability to work cross-culturally, and experience with the alternatives market make them great assets to Asian GPs.
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Warren Hibbert, Managing Partner, Asante
​“Given the challenging fundraising market, Asante is strategically investing in our business to help our clients identify new sources of capital,” said Warren Hibbert, Managing Partner at Asante. “In addition to strengthening our team, we are enhancing our global marketing and communications efforts, building our technological capabilities, and expanding our data analytics to drive further efficiencies and optimise outcomes.”
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Fraser van Rensburg, Managing Partner, Asante
​“Over the past 12 years, Asante has become a leader across North America and Europe,” said Fraser van Rensburg, Managing Partner at Asante. “We are bringing the strength we have built in other markets to Asia-Pacific, strengthening our access and exposure to fundraising pools for our managers from the US and Europe, and bridging capital flows to our growing Asian GP base from other parts of the world. Our sizable Hong Kong team, led by Ricardo, provides us with a key connection to this essential market. We will continue to build upon our long-term success supporting GPs globally by investing further in this region.”
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An image from Asante
About Asante

Asante Capital Group is a leading independent private equity placement and advisory group. Founded in 2010, the firm has offices in London, New York City, Hong Kong, and Munich. The team has advised on over $80 billion of successful private capital raisings across the globe, raising capital from North American, European, Middle East and Asia-Pacific-based investors. With a team of 65, Asante specializes in GP advisory and fundraising support across primary, direct and secondary investments.
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